Small Business Center

Your Partner for Business Success

Services Provided by the Small Business Center

  • Business Counseling - for business counseling, complete the SBC Counseling Application.
  • Seminars and Workshops related to small business topics.
  • Small Business Resource Center includes books and other reference materials.
  • No cost one-on-one confidential counseling for potential and current business owners.
  • Who can use the Small Business Center?
    Anyone interested in starting a business or currently operating a small business.
    You do NOT have to be enrolled at Wilson Community College to use the services.
  • The Wilson Community College Small Business Center is part of the North Carolina Community College System Small Business Center Network.
  • Call (252) 246-1209 or (252) 246-1232 to early register for seminars or classes
  • 902 Herring Avenue, A103a and A103c.
Small Business Center Location Map
SBC Logo

Current Schedule

View or Select Seminars and Register Online

Download the SBC Client Management System Registration form to register manually.

Mail to:
Small Business Center
Wilson Community College
P.O. Box 4305
Wilson, NC 27893-0305 NC COmmunity Colleges

Fax to:
(252) 237-1668
Attention: Small Business Center

For more information contact:

Melissa Evans
SBC Director
(252) 246-1232
msevans@wilsoncc.edu

Lisa Morgan
SBC Secretary
(252) 246-1209
lmorgan@wilsoncc.edu

 

Free Small Business Seminars

For more information on these courses, call the Small Business Center at: (252) 246-1209 or (252) 246-1232 or visit us on the web at www.wilsoncc.edu, drop down on “Academic Programs”, click on Continuing Education and then Small Business Center. Preregistration is required by deadlines specified for each seminar.

SBC

Marketing Your Business

Using LinkedIn
Successful business owners understand that they must market themselves along with their products and services. You’ll learn how to use LinkedIn, a free social media tool, to create your own online billboard, raise your visibility and credibility, ask for and give recommendations, become a search extraordinaire expert, and be found using the power of keywords.

Tuesday  •  March 29  •  6:00 - 8:30 p.m.  •  Room G-242
Instructor: Anita Hicks • Event Number: 580-2016-23 • Register by 3:00 p.m. March  29

 

How to Start a Business

Home-Based, E-Commerce, or Brick & Mortar
Starting your own business may seem like an overwhelming task, but it really is not so hard if you take it step by step. This workshop is an in-depth walk-through on the mechanics of developing a business concept, feasibility, licensing, and the written plan, plus financial projections by line item. This is a must for those starting their own home-based, e-commerce, or brick & mortar business.

Tuesday  • April 5  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Melissa Evans • Event Number: 580-2016-25 • Register by 3:00 p.m. April 5

Understanding Business Financial Statements for Small Business Owners

Understand the importance of the Profit & Loss Statement, Balance Sheet, Statement of Owner’s Equity, and Statement of Cash Flow. Analyze each statement and learn to manage your business using each report as you gain a level of comfort and understanding. Learn how to monitor key areas of your financials and make timely decisions in managing your business.

Thursday •  April 7  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Scott Rockafellow • Event Number: 580-2016-26 • Register by 3:00 p.m. April 7

How to Protect Intellectual Property for Small Business Owners

Patents, trademarks, copyrights, and trade secrets are "intellectual property" - referring to products that come from the creative mind. Intellectual property is imagination made real and is an asset just like your home, your car, or your bank account. Like other kinds of property, intellectual property needs protection from theft and misuse. This informative seminar will provide direction for business owners, organizations, and individuals, with guidelines to help protect what is rightfully yours.

Tuesday  •  April 12  •  6:00- 9:00 p.m.  •  Room G-242
Instructor: Sam Gore • Event Number: 580-2016-32 • Register by 3:00 p.m. April 12

Financing Your Small Business

How do you attract financing for your start-up or existing small business? What do bankers and investors look for when considering your loan request? Obtaining a loan is one of the most important sales presentations you will ever make. Developing a successful loan package will increase your chances of getting your business up and operating.

Thursday  •  April 14  •  6:00- 9:00 p.m.  •  Room G-242
Instructor: Jeff Hamilton • Event Number: 580-2016-27 • Register by 3:00 p.m. April 14

How to Raise Your Credit Score Over 740 Points For Potential and Existing Small Business  Owners

An excellent credit score is now considered to be 740 points or higher. Should you have one credit card or four? Should you pay off your balances every month or carry a balance? Should you carry a credit card even though you have not used it in years? The answers to these questions may surprise you when it comes to increasing your credit score. Now more than ever, having good credit is important in being able to obtain a loan to start or expand your business. In this three-hour seminar we will discuss the history of credit scoring, how to read a credit report and what factors are used in calculating your FICO or Beacon score. You will learn the legal tricks credit bureaus do not reveal on how to raise your score simply by the way you use your credit cards, treat inquiries, make your payments and carry balances. This seminar will also include information about the importance of maintaining good credit and the positive financial consequences it produces. Using several proven methods, your credit score could increase by 50-100 points or more within 60 days.  Make plans to attend now!

Tuesday  • April 19  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Bob Moore  •  Event Number: 580-2016-28  • Register by 3:00 p.m. April 19

How to Write a Business Plan

The business plan is the blueprint for your business. Writing a business plan is the best way to test whether or not an idea for starting a business is feasible. Often, an idea for starting a business is discarded at the marketing analysis or competitive analysis stage, freeing you to move on to a new (and better) idea. Seminar contents include: business’s legal structure, target market, direct and indirect competitors, sales strategy, pricing plan, advertising and promotion activities, equipment, employees, and much more.

Thursday  •  April 21  •  6:00- 9:00 p.m.  •  Room G-242
Instructor: Melissa Evans • Event Number: 580-2016-29 • Register by 3:00 p.m. April 21

Business Taxes NC Business Essentials for Small Business Owners

Two NC State agencies will cover the basic requirements to help business owners in NC understand the laws and obligations necessary to be a compliant small business. The Department of Revenue will cover the basics of tax compliance including tax withholding and sales & use taxes. A representative from the N.C. Secretary of State’s office will discuss trademarks registration, crowd funding, and business filings and responsibilities.

Tuesday  • April 26  •  6:00- 9:00 p.m.  •  Room G-242
Instructor: NC Department of Revenue • Event Number: 580-2016-30 • Register by 3:00 p.m. April 26

 

Harnessing Management Tools to Solve Problems, Reduce Waste, and Create Efficiency in Your Business

This seminar will assist companies with streamlining their work processes and making their businesses more agile, innovative, and profitable. Techniques to be shared will help empower industries to solve problems, reduce waste, improve cycle time, improve capacity, and increase efficiencies using process management tools including Lean Six Sigma methods and DMAIC (define, measure, analyze, improve, and control). Executive communications and leadership development training with a focus on emotional intelligence for successful communications which is critical in enlisting support among employees and leading by example will also be included.

Thursday • April 28 • 1:00 p.m. – 3:30 p.m. • Room G242
Instructors:Christopher Dingman and Andrew Wowczuk • Register by April 28

The Cost of Pricing for Small Business Owners

Learn how to price your products or services, find ways to increase your profitability, understand how to calculate your break-even point and the true cost of discounting as a strategy.

Tuesday •  May 3  •  6:00 - 8:30 p.m.  •  Room G-242
Instructor: Scott Rockafellow • Event Number: 580-2016-24 • Register by 3:00 p.m. May 3

How to Restore or Develop a Board of Directors That’s On Board for Small Business Owners

Board meetings are about information and "transformation". Both For Profit and Nonprofit Organizations rise or fall as a direct result of a functional or dysfunctional Board of Directors. This seminar focuses primarily on some practical tips and tools, rather than the latest research that can bring about "transformational change" in Boards. Government agencies, foundations, individual donors and other potential supporters or funder want information about the board. What they discover might make the difference between receiving their support and or funds, or not. Topics we will cover will include What A Healthy Board Looks Like, Board Roles and Responsibilities (fiduciary roles and liabilities), Strategic Planning, How to Diagnose Problems Rather Than Focus On Symptoms, How to Evaluate the Board Performance, and How to Ensure Full Participation of Board Members.

Thursday  •  May 5  •  6:00- 9:00 p.m.  •  Room G-242
Instructor: Sam Gore • Event Number: 580-2016-33 • Register by 3:00 p.m. May 5

Create Your Own WordPress Website for Small Business Owners–Part I

Be guided through the creation of your WordPress Website by a certified webmaster and website designer. You will secure a domain name for your business, select the right hosting account and terms, layout the text content, upload media like images and videos, update and maintain your website, add extras, plug-ins, and social media links to add pizazz to your website, and collaborate with other entrepreneurs also designing their websites. NOTE: Attendees must commit to Part I & Part II and must complete 3 hours of homework during the time between these parts. Handout materials will only be provided in Part I but will cover both seminars. Maximum registration is 15. You will need to be prepared to pay online with a debit or credit card for a hosting fee and a domain name to take this class. Anticipated cost will be $ 99.00 for both the $ 15 domain name and the hosting fee for the 1st year.

Monday  •  May 9  •  6:00- 9:00 p.m.  •  Room G-113
Instructor: Amy Howard • Event Number: 580-2016-34 • Register by 3:00 p.m. May 9

Create Your Own WordPress Website for Small Business Owners–Part II

Please refer to the seminar description for Part I of this seminar which is a pre-requisite for attending Part II.      NOTE: Handout materials provided in Part I to cover this seminar. Registration restricted to first 15 attendees from Part I. Please be sure to note in the first seminar that you will need to come prepared to pay online with a debit or credit card for a hosting fee and a domain name to take the class. The anticipated cost will be $ 99.00 to include both the $ 15 domain name and the hosting fee for the 1st year.

Wednesday  •  May 11  •  6:00- 9:00 p.m.  •  Room G-113
Instructor: Amy Howard • Event Number: 580-2016-35 • Register by 3:00 p.m. May 9

Making Relationships Magical for Small Business Owners

Secrets to Create Lasting Connections with Customers, Business, Teams, Leadership, Sales and in the Workplace.
Are poor relationships causing your teams to struggle, lack productivity, experience employee turnover, offer poor service and have a lack of sales?  Imagine if everyone in your business could get along, make instant connections with your customers or clients, be more memorable and likable, and create trusting relationships that will have an immediate impact on the success of your organization?  This program is a must if you desire to make your business more successful!

Tuesday  •  May 17  •  6:00 - 8:00 p.m.  •  Room G-242
Instructor: John Formica  •  Event Number: 580-2016-36  •  Register by 3:00 p.m. May 17

15 Common Mistakes That Will Undermine Any Small Business

Opening and operating a small business normally involves a great deal of time and a substantial investment.  Come learn the fifteen most common mistakes made by entrepreneurs and many corporations that ultimately undermine the business.  Regardless of whether you are opening or operating a business, regardless of the size of your company, this seminar will prove to be invaluable in helping you form a legal, profitable, and growing business.  Make a solid investment in the future survival of your business by planning to attend this informative seminar taught by an experienced entrepreneur!

Tuesday  •  May 24  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Bob Moore  •  Event Number: 580-2016-37  •  Register by 3:00 p.m. May 24

Market Research and Marketing For Your Small Business

In the process of writing a business plan, small business owners will research their competition, seek mentors, identify their target customers, and develop a marketing plan within their business plan to reach their target market. Learn about the “free” research tools available to help you discover details you didn’t know existed about your competition, find potential mentors outside of your target market, and define demographics about your target customers.

Thursday  •  May 26  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Melissa Evans  •  Event Number: 580-2016-40  •  Register by 3:00 p.m. May 26

How to Start a Business

Starting your own business may seem like an overwhelming task, but it really is not so hard if you take it step by step.  This workshop is an in-depth walk-through on the mechanics of developing a business concept, feasibility, licensing, and the written plan, plus financial projections by line item.  This is a must for those starting their own home-based, e-commerce, or brick & mortar business. 

Thursday  •  June 2  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Pat Killette  •  Event Number: 580-2016-38  •  Register by 3:00 p.m. June 2

Growing Your Business with Social Media The New Competitive Advantage

A dynamic overview of Facebook, LinkedIn, Twitter, Google+, Pinterest, Youtube, Blogging, and free on-line directories.  Learn how to get started with free Social Media platforms, web-based directories, and understand which marketing approaches are best for your business.  This class will give you real-world examples of small and micro businesses that are successfully using Facebook, Twitter, YouTube, LinkedIn, Google+, Pinterest, Yelp, and other sources.  You will take away an easy-to-implement grassroots marketing strategy to give your business the edge it needs to compete in today’s fast moving online world.

Tuesday  •  June 7  •  6:00 - 9:00 p.m.  •  Room G-242
Instructor: Martin Brossman  •  Event Number: 580-2016-39  •  Register by 3:00 p.m. June 7

HP Life On-Line Entrepreneurship Training

Existing & Potential Small Business Owners enroll in this “free” self-paced online business learning program available now through June 30th on demand, 24/7.  Featuring 22 modules on key business growth topics such as Cash Flow, Effective Business Websites, Basics of Finance, Hiring Staff, Inventory Management, Marketing, Sales Forecasting, Selling on Line, Social Media Marketing, and more.  This study is designed to supplement your counseling with the SBC to increase your skill sets.  Available through a partnership between the NC Small Business Center Network (SBCN) and the National Association of Community College Entrepreneurship (NACCE), it provides you with a dated Certificate of Completion for each module - a great addition to your business plan or portfolio!  Having an opportunity to see other successful business models can be an invaluable experience.  Access: http://www.wilsoncc.edu/coned/sbc.cfm and click on view seminars, scroll to the bottom, and click register.

Start Today - August 11  •  24/7 On Demand

Non-Profit Academy Certificate
Upon completion of one counseling session with the college’s SBC Director and eight (8) of the following seminars within three (3) consecutive semesters, a Non-Profit Academy Certificate will be issued.


Pick up your tracking form in one of the seminars.

How to Start a Non-Profit Business
How to Write a Small Business Plan
How to do the 501(c) 3 Thing
QuickBooks Hands-on Training for the Small Business Owner
Basic Bookkeeping and Taxes for Your Small Business
NC Taxes for Your Small Business
Federal Taxes for Your Small Business
Fundraising for Your Non-Profit  
Grant Writing for Non-Profits

Entrepreneur Academy Certificate

Are you in a big hurry to start your business or make your existing business more profitable? Often business owners need more business skills. The Entrepreneur Academy will give you a good basic foundation for starting or operating a small business. To qualify for our Small Business Center Entrepreneur Academy Certificate, you must attend one event in each event category listed below along with one business counseling session with the Wilson Community College Small Business Center Director within three (3) consecutive semesters. Pick up your tracking form in one of the seminars.
                    

How to Start a Small Business
How to Write a Small Business Plan
Marketing Seminar
Financing Seminar
Basic Bookkeeping and Taxes for Your Small Business
NC Taxes for Your Small Business
Federal Taxes for Your Small Business
Small Business Labor and Wage Issues

 

Non-Profit Academy Certificate

Upon completion of one counseling session with the college’s SBC Director and eight (8) of the following seminars within three (3) consecutive semesters, a Non-Profit Academy Certificate will be issued.
Pick up your tracking form in one of the seminars.
                    

How to Start a Non-Profit Business
How to Write a Small Business Plan
How to do the 501(c) 3 Thing
QuickBooks Hands-on Training for the Small Business Owner
Basic Bookkeeping and Taxes for Your Small Business
NC Taxes for Your Small Business
Federal Taxes for Your Small Business
Fundraising for Your Non-Profit
Grant Writing for Non-Profits


(back to the seminar list and registration form)

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