Small Business Center

Your Partner for Business Success

Services Provided by the Small Business Center

  • Business Counseling - for business counseling, complete the SBC Counseling Application.
  • Seminars and Workshops related to small business topics.
  • Small Business Resource Center includes books and other reference materials.
  • No cost one-on-one confidential counseling for potential and current business owners.
  • Who can use the Small Business Center?
    Anyone interested in starting a business or currently operating a small business.
    You do NOT have to be enrolled at Wilson Community College to use the services.
  • The Wilson Community College Small Business Center is part of the North Carolina Community College System Small Business Center Network.
  • Call (252) 246-1209 or (252) 246-1232 to early register for seminars or classes
  • 902 Herring Avenue, A103a and A103c.
Small Business Center Location Map
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Current Schedule

View or Select Seminars and Register Online

Download the SBC Client Management System Registration form to register manually.

Mail to:
Small Business Center
Wilson Community College
P.O. Box 4305
Wilson, NC 27893-0305 NC COmmunity Colleges

Fax to:
(252) 237-1668
Attention: Small Business Center

For more information contact:

Melissa Evans
SBC Director
(252) 246-1232
msevans@wilsoncc.edu

Lisa Morgan
SBC Secretary
(252) 246-1209
lmorgan@wilsoncc.edu

 

Free Small Business Seminars

For more information on these courses, call the Small Business Center at: (252) 246-1209 or (252) 246-1232 or visit us on the web at www.wilsoncc.edu, drop down on “Academic Programs”, click on Continuing Education and then Small Business Center. Preregistration is required by deadlines specified for each seminar.

 

SBCHow to Start a Business Home-Based, E-Commerce, or Brick & Mortar

Starting your own business may seem like an overwhelming task, but it really is not so hard if you take it step by step.  This workshop is an in-depth walk-through on the mechanics of developing a business concept, feasibility, licensing, and the written plan, plus financial projections by line item.  This is a must for those starting their own home-based, e-commerce, or brick & mortar business. 

Thursday  •  August 20  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Melissa Evans
Event Number: 580-2015-33  •  Register by 3:00 p.m. August 20

How to Write Bylaws for Your Non-Profit

Bylaws are essential to your operation as a Non-Profit. Come learn what should be included in your bylaws to be properly set up and avoid common pitfalls that could undermine your business longevity. Roles and duties of directors and officers, distribution of grant monies, meeting procedures, electing directors and more will be covered.

Tuesday  •  August 25  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Sam Gore
Event Number: 580-2015-34 •  Register by 3:00 p.m. August 25

How to Register as a Certified Minority Owned or Woman Owned Business

What does it mean to be a “certified” minority or woman owned business? What is required to receive this designation, and how will it help you grow your business? Learn about the various government and private entities that provide certifications and have programs to support Minority/Women/Disadvantage Business Enterprise Certifications. Discover how to use these certification programs to boost your business. 

Thursday  •  August 27  •  6:00 - 8:00 p.m.  •  Room E-101 •  Instructor: The Women’s Business Center of NC
Event Number: 580-2015-35 • Register by 3:00 p.m. August 27

How to Raise Your Credit Score Over 740 Points For Potential and Existing Small Business Owners

An excellent credit score is now considered to be 740 points or higher.  Should you have one credit card or four?  Should you pay off your balances every month or carry a balance?  Should you carry a credit card even though you have not used it in years?  The answers to these questions may surprise you when it comes to increasing your credit score.  Now more than ever, having good credit is important in being able to obtain a loan to start or expand your business.  In this three-hour seminar we will discuss the history of credit scoring, how to read a credit report and what factors are used in calculating your FICO or Beacon score.  You will learn the legal tricks credit bureaus do not reveal on how to raise your score simply by the way you use your credit cards, treat inquiries, make your payments and carry balances.  This seminar will also include information about the importance of maintaining good credit and the positive financial consequences it produces.  Using several proven methods, your credit score could increase by 50-100 points or more within 60 days.  Make plans to attend now! 

Monday  •  August 31  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Bob Moore
Event Number: 580-2015-36  •  Register by 3:00 p.m. August 31

How to Write a Business Plan

The business plan is the blueprint for your business.  Writing a business plan is the best way to test whether or not an idea for starting a business is feasible.  Often, an idea for starting a business is discarded at the marketing analysis or competitive analysis stage, freeing you to move on to a new (and better) idea.  Seminar contents include: business’s legal structure, target market, direct and indirect competitors, sales strategy, pricing plan, advertising and promotion activities, equipment, employees, and much more.

Thursday  •  September 3   •  6:00- 9:00 p.m.  •  Room E-101  •  Melissa Evans
Event Number: 580-2015-37  •  Register by 3:00 p.m. September 3

Introduction to OSHA and Top 10 Violations By Industry for Small Business Owners

As a small business owner, are you compliant with OSHA requirements for reporting and training of your employees?  In this seminar, OSHA outreach training will focus on the recognition, avoidance, abatement, and prevention of safety and health hazards in the workplace. Additionally worker’s rights, employer’s responsibilities, and how to file a complaint will be covered.   Small business owners should take time to regularly review their OSHA programs for compliance and efficiency. 

Tuesday  •  September 8  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Sara Steward
Event Number: 580-2015-60  •  Register by 3:00 p.m. September 8

Marketing Your Business Do It Yourself Market Research

As a potential or existing business owner, discover how to analyze your market potential and your competition by using free and reliable information resources, including demographic information, marketing forecasts, and revenue projections.  Make good pricing decisions and develop a promotional campaign based upon your research. The presenter has over 30 years of experience providing no costs and low costs ways for entrepreneurs to maximize their resources.

Thursday  •  September 10  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Annette Dunlap
Event Number: 580-2015-38  •  Register by 3:00 p.m. September 10

How to Start a Group Home

Starting a Group Home allows you to make a difference in people’s lives and provides a community service.  If you have a high capacity for caring, you can make a living in this small business.  Learn the basics including which state agencies have oversight, find out about licensing applications and rules, understand requirements for staff fingerprinting and background checks, and learn about facility requirements.

Tuesday  •  September 15  •  6:00- 9:00 p.m.  •  Room E-101  •  Instructor: Sam Gore
Event Number: 580-2015-39  •   Register by 3:00 p.m. September 15

How to Grow a Business as a Self-Published Author

Attendees will understand and navigate the complex world of book publishing and marketing. The workshop is designed to help attendees make sound business decisions about choosing a publisher, developing a publicity program, and setting up a marketing budget. Preparing the manuscript, understanding royalties, copyrights, and other legal issues will be addressed.  Annette Dunlap, MBA, has over 30 years of experience in marketing and business planning as a published author of two books, with a third book due out in August 2016 and a fourth book under contract. Her books have given her the opportunity to appear on nationwide television. She shares the lessons she has learned about the ins and outs of the publishing world.

Thursday  •  September 17  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Annette Dunlap
Event Number: 580-2015-40  •  Register by 3:00 p.m. September 17

Legal Issues for Small Business Owners

Have legal questions regarding your business operations and need an expert to share your question with?  Come attend our seminar to find out more about the following topics: business structures, how to handle an unemployment claim, what to include in bylaws/operating agreements, how to handle employee complaints, and more.  A short question and answer period will conclude the seminar.

Tuesday  •  September 22  •  7:00 - 8:00 p.m.  •  Room E-101  •  Instructor: Geneva Yourse
Event Number: 580-2015-41  •  Register by 3:00 p.m. September 22

Marketing Your Business – Social Media Marketing Tools and Techniques

As existing and potential business owners, learn how to use the best no-cost tools to promote your small business through the major social media platforms such as Facebook, Twitter, Google Plus, Pinterest and Instagram. Learn the techniques to target your customers on the right platform. Find the right ways to make different tools and strategies work with your overall marketing.

Thursday  •  September 24  •  6:00 - 9:00 p.m.  •  Room E101
Instructor:  Todd Lyden  •  Event Number: 580-2015-42  •  Register by 3:00 p.m. September 24

Basics of Bookkeeping – For Small Business Owners

Are you still trying to determine which record keeping method or software is best for you? In this workshop, you will understand the different accounting methods and become familiar with financial terms that can be confusing. You will be given a basic introduction to bookkeeping and discuss the different software now available. 

Tuesday  •  September 29  •  6:00- 9:00 p.m.  •  Room E101
Instructor:  Jess McLamb  •  Event Number: 580-2015-43  •  Register by 3:00 p.m. September 29

Marketing Your Business Using Hootsuite, to Organize Your Social Media

Wouldn’t it be great if you could consolidate all of your social media accounts in one place and schedule your marketing Tweets, Facebook posts, and LinkedIn updates weeks in advance.  Come to our Hootsuite interactive workshop and learn how to use this free resource to market more effectively to increase brand awareness and sales.  Set up your Hootsuite account and dashboard in class.  Bring your laptop, tablet, or smartphone to get the most benefit from the course.

Tuesday  •  October 6  •  6:00 - 9:30 p.m.  •  Room G-232  •  Instructor: Renae Simon
Event Number: 580-2015-45  •  Register by 3:00 p.m. October 6

Financing Your Business with NC Rural Center Funding

Small business owners who are seeking to start or expand a small business and who would like to consider alternative financing will learn how to access credit and capital through the NC Rural Economic Development Center. You will review the six basic principles many lenders use to make credit decisions and provide an overview of the resources available in North Carolina for small businesses. The seminar will cover the Rural Center’s Microenterprise Loan Program and provide details about its lending criteria and application process, and how you might qualify even if you have no credit history.

Thursday  •  October 8  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Amanda Sorrells
Event Number: 580-2015-46  •  Register by 3:00 p.m. October 8

Labor Issues for the Small Business Owner

Do you know the difference between hourly, salary, exempt, or non-exempt employees?  Are you familiar with the minimum wage and age for this state and what postings are required?  Are your vacation policies and other benefit programs documented?  If you are thinking of starting a business or already own a small business, this seminar is for you.

Tuesday  •  October 13  •  6:00 - 9:00 p.m. •  Room E-101  •  Instructor: NCDOL
Event Number: 580-2015-47  •  Register by 3:00 p.m. October 13

How to do the 501(c)3 Thing

Most non-profits are small businesses with very few employees. Will your non-profit accept donations and have volunteers? Will contributions to your organization be deductible? How do you file for tax exempt status? Come to this seminar to walk through the IRS forms and find answers.      

Thursday  •  October 15  •  6:00- 9:00 p.m.  •  Room E-101  •  Instructor: Sam Gore
Event Number: 580-2015-48  •   Register by 3:00 p.m. October 15

Marketing Your Business Dynamite Marketing on a Firecracker Budget

As an existing or potential business owner, you will find inexpensive, easy-to-use ideas for growing your business to include 50 ways to grab new customers, reinforce relationships with current customers, and pique the interest of customers you don’t even know about. Marketing is undergoing a revolution with entrepreneurs using big business strategies like targeted ads, letters and phone calls to reach potential customers. They are looking to manufacturers and suppliers for more help and using tactics that range from flyers and brochures to open houses and sales open only to special customers. Let “Dynamite Marketing on a Firecracker Budget,” help you create your mix of low-cost marketing strategies for your business plan.

Tuesday  •  October 20  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Mike Collins
Event Number: 580-2015-49  •  Register by 3:00 p.m. October 20

Business Taxes NC Tax Implications for Starting a Business

As a potential business owner, get your business off on the right foot by complying with North Carolina tax laws from the beginning.  Learn about topics ranging from the proper registration of your business to how to handle complicated withholding challenges to how to pay the right amount of property taxes.  This seminar will give you all the information you need on your state tax obligations, freeing up your time to focus on growing the business.

Thursday  •  October 22  •  6:00- 8:00 p.m.  •  Room E-101  •  Instructor: NC Department of Revenue
Event Number: 580-2015-50 •  Register by 3:00 p.m. October 22

How to Protect Intellectual Property for Small Business Owners

Patents, trademarks, copyrights, and trade secrets are “intellectual property” - referring to products that come from the creative mind. Intellectual property is imagination made real and is an asset just like your home, your car, or your bank account. Like other kinds of property, intellectual property needs protection from theft and misuse. This informative seminar will provide direction for business owners, organizations, and individuals with guidelines to help protect what is rightfully yours.

Thursday  •  October 29  •  6:00 - 9:00 p.m.  •  Room E101
Instructor: Sam Gore   •  Event Number: 580-2015-44   •  Register by 3:00 p.m. October 29

 

Turn Your Passion Into a Business on ETSY

Etsy is a rapidly growing online marketplace for selling handmade goods, vintage items and craft supplies. With more than 30 million members, there’s no better place to launch your own creative small business. In fact, sellers took home over 860 million in sales in 2012 alone. Attend this class to learn how to sell your art work, jewelry, crafts, and vintage items in this easy fast paced class! See just how easy it could be to “Grow Your Brand” with a wealth of new customers and promotional tools. Learn how to register and start selling on Etsy. Share the story of your craft in your profile, item photos, and shop banner. Escape the 9-5 grind and focus on your passion. You will be guided through planning the basics of your small business strategy and given an in-depth look at Etsy’s tools to help you succeed online.  

Thursday  •  November 5  •  2:00 - 4:30 p.m.  •  Room E-101  •  Instructor: Nick Hawks
Event Number: 580-2015-51  •  Register by 12 noon November 5

Selling Online with Amazon for Small Business Owners

Amazon is the leading e-commerce website in the United States with more than $88 billion dollars in 2014 net sales.  Amazon has more than 270 million active customer accounts worldwide. As an existing or potential small Business owner in this fast paced class, you’ll learn how to register online, choose the account that fits your goals, and list an item on Amazon to maximize your probability. You’ll learn how to ship your items, minimize your expenses, and learn how to make the most money with every sale.  Amazon is the fastest way to start selling online.  Sell just a few items and pay no monthly fee with the individual plan or choose the small business subscription for unlimited selling. 

Thursday  •  November 5  •  6:00 - 8:30 p.m.  •  Room E-101  •  Instructor: Nick Hawks
Event Number: 580-2015-52  •  Register by 3:00 p.m. November 5

QuickBooks Hands-On Training for the Small Business Owner - Part 2

Business Owners will learn the basics of using Quick Books payroll and sales tax for their business in this hands on workshop conducted in a computer lab setting.  Payroll processing in Quick books depends on accurate entry of withholding forms submitted by employees and requires an understanding of employer taxes.  Quick Books also captures sales tax data for reporting based upon how the business owner charges the tax and allows for printing back up reports that make the process less cumbersome than manual efforts. This class is recommended for those who have had the level one class. Class space is limited.  Please sign up early to attend this 4 hour Saturday seminar.

Saturday  •  November 7  •  9:00 a.m. - 1:00 p.m.  •  Room G-113  •  Instructor: Jess McLamb
Event Number: 580-2015-53  •  Register by 3:00 p.m. November 6

Allowable Business Deductions for Small Business Owners

Small Business Owners will gain an understanding of common business expenses, comprehend the general deductibility rules, and learn how to track those that require documentation. Home office use, capital assets vs expensed items, leasehold improvements, depreciation, insurance, travel and entertainment costs, business start-up costs, bad debts, intangibles such as patents or trademarks, legal fees, political contributions, and taxes will all be discussed.

Tuesday  •  November 10  •  6:00- 9:00 p.m.  •  Room G-240  •  Instructor: Rebekah Barr  
Event Number: 580-2015-54  •  Register by 3:00 p.m. November 10

Business Taxes Federal Taxes for Your Small Business

As a business owner, are you confused about federal taxes?  Employer vs Employee taxes (940 & 941), Income taxes, Estimated taxes, Self-Employment taxes, along with their due dates can be hard to keep up with.  In this seminar, you will find out about federal tax reporting, employer and employee taxes, and resources available through the IRS.

Thursday  •  November 12  •  6:00- 9:00 p.m.  •  Room G-240  •  Instructor: Ernest Wood 
Event Number: 580-2015-55  •  Register by 3:00 p.m. November 12

Marketing Your Business 60 Ways to Grow Your Customer List

In this workshop you’ll leave with ideas and strategies to capture new contacts, grow your contact list, and take action to help move your business forward. Having an interested and qualified list of contacts that you can stay top of mind with is vital to every business. Continuing to grow that list is just as important. In this workshop, we will show you 60 easy ways to grow your contact list today! We will cover how to ask people to join your list face-to-face, why they will want to join your list, and how social media can grow your business, plus 54 more ways! 

Tuesday  •  November 17  •  6:00 - 7:30 p.m.  •  Room G-232  •  Instructor: Melanie Diehl 
Event Number: 580-2015-56  •  Register by 3:00 p.m. November 17

Marketing Your Business Every Door Direct Mail and Print Advertising

Small Business Owners - In part 1 of this seminar, learn how to use the US Post Office Every Door Direct Mail (EDDM) service to grow your business with efficient and affordable direct mail priced below or near the cost of mailing a standard letter and targeting customers by local postal routes to maximize your advertising dollars.  Select a campaign message, select your routes, know your costs up front, and prepare EDDM mailings with a local printer all without incurring any costs for mailing lists or permits.  In part 2, learn how print advertising from grand opening flyers to showcasing new products, to promotional materials can intrigue and delight your customers, retaining existing customers and attracting new business.  Come gather some inspiration.

Thursday  •  November 19  •  6:00- 8:00 p.m.  •  Room G-240 •  Instructor: Robert Humphreys & Anita Jones 
Event Number:  580-2015-57 •  Register by 3:00 p.m. November 19

Entrepreneur Academy Certificate

Are you in a big hurry to start your business or make your existing business more profitable? Often business owners need more business skills. The Entrepreneur Academy will give you a good basic foundation for starting or operating a small business. To qualify for our Small Business Center Entrepreneur Academy Certificate, you must attend one event in each event category listed below along with one business counseling session with the Wilson Community College Small Business Center Director within three (3) consecutive semesters. Pick up your tracking form in one of the seminars.
                       
How to Start a Small Business
How to Write a Small Business Plan
Marketing Seminar
Financing Seminar
Basic Bookkeeping and Taxes for Your Small Business
NC Taxes for Your Small Business
Federal Taxes for Your Small Business
Small Business Labor and Wage Issues

How to Start a Business Home-Based, E-Commerce, or Brick & Mortar

Starting your own business may seem like an overwhelming task, but it really is not so hard if you take it step by step.  This workshop is an in-depth walk-through on the mechanics of developing a business concept, feasibility, licensing, and the written plan, plus financial projections by line item.  This is a must for those starting their own home-based, e-commerce, or brick & mortar business. 

Tuesday  •  December 1  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Pat Killette 
Event Number: 580-2015-58  •  Register by 3:00 p.m. December 1

How to Write a Business Plan

The business plan is the blueprint for your business. Writing a business plan is the best way to test whether or not an idea for starting a business is feasible. Often, an idea for starting a business is discarded at the marketing analysis or competitive analysis stage, freeing you to move on to a new (and better) idea. Seminar contents include: business’s legal structure, target market, direct and indirect competitors, sales strategy, pricing plan, advertising and promotion activities, equipment, employees, and much more.

Thursday  •  December 3  •  6:00 - 9:00 p.m.  •  Room E-101  •  Instructor: Melissa Evans 
Event Number: 580-2015-59  •  Register by 3:00 p.m. December 3


HP Life On-Line Entrepreneurship Training

Existing & Potential Small Business Owners enroll in this “free” self-paced online business learning program available now through December 31st on demand, 24/7.  Featuring 22 modules on key business growth topics such as Cash Flow, Effective Business Websites, Basics of Finance, Hiring Staff, Inventory Management, Marketing, Sales Forecasting, Selling on Line, Social Media Marketing, and more.  This study is designed to supplement your counseling with the SBC to increase your skill sets.  Available through a partnership between the NC Small Business Center Network (SBCN) and the National Association of Community College Entrepreneurship (NACCE), it provides you with a dated Certificate of Completion for each module - a great addition to your business plan or portfolio!  Having an opportunity to see other successful business models can be an invaluable experience.  Access: http://www.wilsoncc.edu/coned/sbc.cfm and click on view seminars, scroll to the bottom, and click register.

August 18 - December 31  •  Online: 24/7 On Demand

Non-Profit Academy Certificate

Upon completion of one counseling session with the college’s SBC Director and eight (8) of the following seminars within three (3) consecutive semesters, a Non-Profit Academy Certificate will be issued.

Pick up your tracking form in one of the seminars.

How to Start a Non-Profit Business
How to Write a Small Business Plan
How to do the 501(c) 3 Thing
QuickBooks Hands-on Training for the Small Business Owner
Basic Bookkeeping and Taxes for Your Small Business
NC Taxes for Your Small Business
Federal Taxes for Your Small Business
Fundraising for Your Non-Profit  
Grant Writing for Non-Profits


(back to the seminar list and registration form)

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